Announcing The Partnerships With InstaWP

Intro: Have you ever been in a situation where you wanted to quickly test a theme and share it with your client?  Or perhaps you were looking for a way to check whether or not a new WordPress plugin works on your website or has any issues?  If this were the case, you would need …

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Best WooCommerce Themes for 2023: Free and Paid

If you’re considering starting an eCommerce website to sell your product online, you need to read this till the end. Technology is evolving, and eCommerce is becoming increasingly popular among Gen Z and millennials. So, what are you waiting for? Start now but before that, check out the best WooCommerce themes below. 1. Blossom Shop …

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WordPress 301 Redirect – A Comprehensive Guide

Planning carefully is one of the best ways to be successful in the website business. Do you have a new website domain and think it’s time for migration? Before you do that, you must create awareness for your potential customers. This awareness is somewhat related to WordPress 301 redirects. It is known as a permanent …

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How To Edit A Footer In WordPress: 4 Easiest Way

Do you know the function of the footer in WordPress? I used to have a website, but whenever I hear footer, I always wonder about the benefits of the website. What I only did was update my blog post without knowing something called a footer exists. It affected my WordPress in some ways. Would you …

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How to Embed a PDF on a WordPress Website In Seconds

To make your WordPress post easy to navigate, it’s always good to have the knowledge of embedding your post. Many visitors want to confirm your information, and as such, you should give them the right. How do you embed PDF WordPress without a plugin? Is it reasonable to embed a PDF with a plugin on …

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10 Reasons Why Your Agency Needs White Label Partner

Growing your company is one thing, and improving your client’s retention rate is another. So, how do you achieve this goal as an agency? Sometimes, it’s a joint decision. Building a reputation isn’t just about a portfolio but about delivering quality services. Now, how do we improve the quality of service produced? I’m sure you …

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How to Remove WordPress Sidebar On Any Website In a Minute

WordPress is not complicated as it sounds. You can optimize your website without hiring a developer. However, it’s better to understand the concept before building one for your agency or team.  Do you want an eCommerce website or a blog? Or do you want to know how to remove the sidebar? Yes, you need to …

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How To Customize WordPress Dashboard Without Plugin

WordPress offers a dashboard where you can easily customize your website.  And if no feature seems to go well with your design, you can download a plugin to help you fix the problem. As useful as plugins are, they can also be a problem. This happens when you have to update, subscribe, and activate it. …

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How To Change Permalinks In WordPress Without Breaking Links

Can we say that a permanent link is inevitable in building your SEO? That aside! A permanent link is something you don’t want to miss if you want your website to rank well. Why build a website without search engine optimization? Is that a waste of time? So, why change the permalink in WordPress? If …

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What Is Enterprise Scalable WordPress Hosting?

Did you know? There are many content management systems (CMS) worldwide, but WordPress is one of the most prevalent. It powers over 31% of all websites on the internet. And with so many people using WordPress, it’s only natural that there are WordPress-dedicated hosting services to help make things easier for you. Every business is …

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How Seminars Can Helps You To Accelerate Your Business

In our day-to-day activities, there’s always something that pushes us to achieve our goals. But do we sit at home and think about how we will achieve it? We search and get new insight by attending many seminars for business. The world is evolving into a tech space, and we must follow the trend. So, …

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A Checklist To Hire A Salesperson For Small And Medium Agencies

As an agency owner, you know how important it is to find the right salesperson to help your business grow. But hiring a salesperson can be daunting, especially if you’re new to the industry or don’t have a lot of experience hiring professionals. This article will provide a checklist to help you find the right …

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Custom WordPress Development: Advantages & FAQs Of Services

WordPress website development is becoming a new trend. Every organization wants to use WordPress to create a website, which is easier than coding websites. Since it’s one of the best content management systems, custom WordPress development has several benefits for companies and agencies. In spite of that, what can you achieve with the standard WordPress …

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A Definitive Guide To Win Back The Lost Clients For Digital Agencies

Whatever you’re selling or the service you render, client satisfaction is essential.  Come to think of it, how do you win back your lost clients? Would you love to entice them with a new service package? A customer win-back strategy is the best way to win back your lost client for digital agencies. How possible? …

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Types Of WordPress Maintenance Plans In the Market: Checklist To Select The Best Option

Did you know that getting your website up-to-date requires maintenance? Unfortunately, not everyone understands the benefits of WordPress maintenance plans. Does your team of experts in your agency want to know more? This is when you need the types of WordPress maintenance plans in the market. Some web maintenance companies offer a cheap fee for …

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What Helps In Client Satisfaction Apart From Customer Service?

Many things will entice your client. Of course, customer relationship is good but is that all you need to get high-paying clients? Perhaps you need a reoccurring client. Someone that can come back and purchase your service at any given price! So, what are the processes of achieving this client satisfaction? Before you understand the …

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10 Best WordPress Affiliate Plugins 2022 For Your Affiliate Marketing Program

Affiliate marketing is the new trend. It allows businesses to make sales with seamless effort. Understanding the best WordPress affiliate plugins is essential if you own an agency. You might want to ask, what are the benefits? Of course, you must have seen different agencies wishing to make sales. How do you think you can …

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Which Are The Best WordPress Table Plugin In 2022

Best WordPress Table Plugin in 2022 Tables are one of the best ways to display extensive data. You can use it to share data, prices, feature comparisons, and many others, to mention a few. However, you need the best WordPress table plugin to explain your data. This section has compiled the best WordPress table plugin …

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How To Entice Your Clients For Higher Subscription Model

In business, your client’s success should be the major priority. What’s the benefit of an agency if you can’t retain your customers? In today’s modern world, where technology is evolving, client retention strategies are one of the ways to profit in a business. If you have more clients, you likely have more profit! But here’s …

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6 Tips For Finding The Best White Label WordPress Agency

Finding and working with the right white-label development agency to handle your project is like a treasure hunt. You want a company with experience designing and developing sites of all types. Also, it should provide reliable service and earn your client’s confidence by delivering quality work within the assigned budget.  Because there are so many …

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6 Lead Generation Strategies for Agencies

Lead generation is a critical component of any Web agency’s business strategy. After all, if you can’t get leads, how can you hope to turn those leads into clients? But there’s more to lead generation than just cold-calling and sending out newsletters. As an agency owner or manager, you may wonder about the best method …

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Hiring a WordPress Support Agency? Top 10 Questions to Ask

How do you know the right WordPress support agency to hire? I believe understanding what you want is one thing you should ask yourself. Do you want a WordPress support agency with diverse experience? Or do you probably need their assistance for a particular problem that needs to be solved? Before implementing your plans, have …

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How To Tackle Your WordPress Maintenance & Monitoring Seamlessly

WordPress is becoming increasingly popular, and you sure need a WordPress maintenance plan. After giving your website to developers, would you like to handle the maintenance yourself? It’s quite simple, but sometimes you need the help of an expert to walk you through the process and handle the website. Do you own a website or …

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When Should You Hire A Full-Time Salesperson?

The number of websites has increased exponentially over the years. This means that more and more businesses are turning to WordPress as their CMS (content management system) of choice. As a result, the demand for WordPress developers is increasing too. However, running a successful WordPress agency isn’t always easy despite its growing popularity. Several challenges …

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Top Reason To Outsource Your WordPress Development: Agency to Agency Model

In a world where there’s endless hand-wringing about the evils of the internet, WordPress management is another silence to ponder. We’ve seen a lot of entrepreneurs hiring freelancers to manage websites, but do they achieve your goal? Yes, to some extent, but the benefits of hiring a WordPress development agency are endless. If you’ve got …

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Why Toolset Is An Agency’s Best Friend For Creating Advanced WordPress Sites

Have you ever wanted to build a site that’s beyond the standard capabilities of WordPress? Maybe you have a client who wants a site that can handle more advanced functionality than a typical site. Maybe they love sophisticated design, or perhaps they have an overarching vision and don’t want to restrict themselves to the same …

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Scaling your Business – Hiring Vs Outsourcing

How do you scale your business? It’s a question that every entrepreneur has to answer at some point in their career. As a small agency owner, it’s not always easy to decide when and how to expand your operations. It can feel like there are just too many things to do. Even if you’re a …

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How To Find Channels And Connect With A Large Enough Audience

We’ve all been there: you want to find your online voice but don’t know where to start. You’ve got a great WordPress agency that offers your clients an excellent WordPress service, but you don’t know where to promote it. You might start with PPC Ads, but then what? How do you connect with other people …

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Practical Strategies To Take Your Sales To The Next Level

We’ve all been there: You’re doing everything right in your business—you offer excellent WordPress service, work hard, and make money. But then something happens. Maybe it’s a bad month, or perhaps you get sick. Whatever it is, things start to slip. Before long, you’re back where you started from—with no idea how to get ahead …

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How To Select A Niche For Digital Agencies?

With the digital industry growing quickly and furiously, niching down is one of the biggest trends. As we speak, the market is flooded with digital agencies battling for the same market to build a meaningful and profitable online presence. It’s not easy to cut through all of this noise. If you want to make a …

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5 Ways To Keep Your Website Content Fresh

Content is the king because it drives sales and marketing when done correctly. Although today’s search engine algorithms consider many other factors, such as the speed of your website and mobile-friendliness, I am still convinced that the content remains the most crucial one. Despite the sheer amount of information available on many agency websites, some …

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Domain Authority: What It Is and How to Get It Right

If you’re a web agency owner who understands SEO, you’ve probably heard of the term Domain Authority. Many SEO experts use this term to measure how likely a website is to rank in search engine result pages (SERPs) But what does that really mean? How do you get it right for your WordPress SEO agency? …

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Wordfence Security – The Ultimate WordPress Security Plugin

WordPress security is continuously updated. It can be a little overwhelming, even for developers. With so many features being added to the platform, and with hackers getting ever more creative in their efforts to exploit our websites and steal from us, we need to have some precautions in place to keep our sites safe. In …

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12+ Things You Must Do Before Changing WordPress Themes

Let’s face it: switching WordPress themes is easier said than done. The process itself is simple, but it has a lot of tiny moving parts that can introduce problems if you aren’t prepared. For example, changing themes can reset your menu and widget settings, break custom styles, or even omit data from your homepage.  If …

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Why WPML Is A Great Translation Tool For WordPress Freelancers & Web Agencies

If you’re running a web agency or freelance business, you probably want to keep your clients happy. Even if your services are excellent, it’s essential that your clients also like the experience of working with you. When having a diverse client base, managing translations can become an additional burden that takes up valuable resources. So …

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10 Important Metrics to Measure on Your WordPress Site

Gone are the days when a cookie-cutter website was enough to run an online business. Now you need something more. Something powerful to know if your WordPress site is meeting its goals or perhaps reaching its full potential. In order to understand how well your site is doing, there are some key website metrics you …

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7 Ways to Create an Astonishing PPC Landing Page

Creating and optimizing PPC landing pages is always challenging when you’re new to the game. PPC marketing is all about driving relevant traffic, but you don’t want your visitors to go away since it is paid traffic. This article aims to provide you with some tips and insight on what works in creating great paid …

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Tips For Keeping Your Passwords Secure

Web agencies are constantly at the risk of losing their client’s trust. As a company grows, so does its exposure – be it from data breaches inside or outside the company. The increasing complexity and volume of cyber-attacks mean that hackers can cause even more substantial losses. This is why we’ve compiled the finest web …

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6 WordPress Maintenance Tasks You Should Be Doing Regularly

WordPress maintenance can get a bit tedious and boring after a while. But, you know what’s more painful? When the site gets hacked and all of your client’s data gets stolen. That’s what happens when WordPress doesn’t get updates and regular care. A Successful Website Requires Ongoing Maintenance The majority of the agency owners often …

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The Power of A/B Split Testing

Testing is a big word with lots of meanings and all sorts of uses. If you are a web agency owner, then there is a strong possibility that you might be familiar with A/B split testing, or you might have no idea what it means.  The concept of AB testing has been around almost as …

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A Beginner’s Guide: Website Keywords For SEO

I don’t know what it is about keyword research that makes digital marketers so obsessed with it. Maybe it’s because the internet is such a competitive place. Or perhaps it’s because the whole world is typing “keywords” into Google so often. Either way, understanding keywords is one of the most crucial steps, your agency can …

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The effective way of performing a content audit on your website

Content audits may sound daunting, but they don’t have to be. A lot of the work is straightforward, requires minimal effort, and can be done by someone without a wealth of experience in a short amount of time. The benefits of a content audit are clear, like reinforcing your understanding of a website’s goals, identifying …

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5 Best WordPress Image Compression Plugins

Did you know that Google uses page load time as a ranking factor? No matter how good a website looks, a massive part of the website’s performance and speed depends on images. The WordPress image optimization plugins are mainly used to optimize the images to appear faster on the websites. This article will compare the …

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7 Ways to Improve your Core Web Vitals

Enhancing user experience can have a positive impact on your ranking Recently, Google has updated its core web vitals for the search engine. It was done to improve the user experience on essential factors of the website. The goal was to redefine search quality and website’s performance on mobile devices, improving loading time, content usage, …

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Wix vs. WordPress: Which Platform Should You Use to Build Your Website?

Each one can help you build a high-performing website, but in different ways, with different limitations. Creating a business website isn’t always easy. There are hundreds of decisions you have to make before you get to the finished product. One of the first decisions that most digital entrepreneurs have to make is choosing a platform …

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Plan for a Perfect Launch – How to Launch Your New Website the Right Way?

Make sure your launch goes smoothly by preparing well beforehand. Launching a new website is an exciting experience, but it can also be a stressful one. You’ve likely spent a great deal of time and money configuring your website to offer an excellent user experience, with all the features your visitors will expect. You’ve checked …

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Designers: Don’t Forget These Important Website Trust Factors

Trust is incredibly difficult to gain, but easier than ever to lose. Make sure your website inspires trust in its users. New cybercrime, fraud, and scam alerts make global headlines every week. Whether it’s a multi-million-dollar ransomware attack or some new cryptocurrency scheme, people have a lot to worry about when using the Internet.  Trust …

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11 Foolproof Ways To Speed Up Your WordPress Site

Make your WordPress site run faster without having to dive deep into HTML, PHP, or CSS to do it. Page load speed is one of the most important user experience factors for web agencies and their clients today.  When websites load fast, users bounce away from them less. As a result, search engine rankings improve …

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10 Best WordPress Themes for Digital Agencies

Versatility, ease of use, and customization are important factors for digital agencies that use WordPress. Digital agencies and WordPress developers have specific needs when it comes to WordPress themes. Many of the best and most popular WordPress themes are designed for web entrepreneurs building their own websites. They contain all the tools and features needed …

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Why You Need a WordPress Website Care Plan?

Maintenance tasks will drag down productivity – unless you automate them. For many web entrepreneurs, the first step towards success is publishing a comprehensive, fully-featured WordPress website.  Web agency owners make their living creating these websites for clients, but their work rarely ends there. Every website needs regular maintenance. The more plugins and features you …

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The 10 Most Important On-Page SEO Tips for Your Website

Optimizing on-page SEO elements ensures your website will be able to rank well and attract the right visitors. Search engine optimization (SEO) is a cornerstone of digital marketing success. The better your website ranks for search queries on major search engines, the more likely you are to get the right kind of visitors on your …

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5 Rules for Creating Amazing Website Content

Content is the one thing that can make or break your website’s success. Be sure to give it the attention it deserves! You have eight seconds. That’s the average attention span of a human being, according to Time. As a web professional, that means you need to hook website visitors and demonstrate the value of …

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7 Most Common Mistakes WordPress Developers and Agencies Often Make

Almost everyone in the WordPress industry has fallen for one of these in the past. Make sure you don’t repeat their mistakes! WordPress is an elegant and powerful content management system (CMS) with an open-source architecture. It should come as no surprise that it’s also the most popular system of its kind on the Internet, …

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Remember: Your Website is For Your Customers – Not For You

It’s okay for digital experiences not to meet your expectations, as long as they meet your customers’. A good website, like nearly any product or service, puts the customer first.  Almost everyone who runs a digital agency would agree with this statement, but relatively few know how to put it into practice. This is because …

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The Web Agency’s Guide to WordPress Care Plans

Start using WordPress Care Plans as an essential element of your agency’s success. Every web agency is different, but we’re all part of the same industry. One of the industry’s biggest challenges is guaranteeing a stable monthly income from development work. If you spend a lot of time jumping from project to project, interacting with …

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When to Transform Your Freelancer Business Into a Full-Service WordPress Agency

Is it the right time to expand your business and start scaling upwards? Most WordPress agencies (including our own) have a similar origin story: First, you’re working as a freelance designer or web developer. You spend a few years gaining experience, taking any project you can get your hands on. After a time, you end …

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How to Back Up Your Entire Portfolio of WordPress Websites the Fast Way

Find out how to backup unlimited WordPress sites easily and securely. Website backups are one of the most effective forms of insurance against data disasters, catastrophic errors, and cyberattacks. When websites fall victim to a major event like that, it can have long-term consequences. More than half of all small businesses close six months after …

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5 Top-Ranking WordPress Sites that Fail Core Web Vitals

Core Web Vitals may shake up rankings more than you realize. Reputable organizations across the world rely on WordPress as the foundation for their top-ranking websites. These are serious, high-profile organizations with significant domain authority that register daily traffic in the millions. But many of these organizations also have something else in common. Many of …

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WordPress SEO: How to Improve Core Web Vital Scores for WordPress Sites

New SEO rules focus on three major elements of the user experience. Since the beginning, Google has spent an extraordinary amount of time and resources streamlining the search experience. The search engine giant has changed the way people find and interact with content online numerous times in its lifetime. And it looks like they’re ready …

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WordPress Can’t See My SSL Certificates: What Should I Do?

Find out how to solve this common and frustrating WordPress security problem. Whether you manually install WordPress or use a WP hosting provider, maintaining a valid SSL certificate is vital to cybersecurity. If your website URL doesn’t have “HTTPS” in front of it, you might be vulnerable to cyberattack. And cyberattacks do happen. Without a …

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WordPress Hosting Options for Web and Digital Agencies

Get an objective view of hosting options for WordPress sites, specifically for agency owners.   A good hosting partner is one of the first things agency owners look for when starting.  Every website you create needs hosting. Most of your clients won’t know where to start, so they’ll rely on you to give them expert …

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Why Manage Multiple WordPress Websites With a Single Dashboard?

Discover how web agencies manage dozens of clients with a single all-purpose dashboard.   As your agency grows, the maintenance and updates need to face will grow as well. Managing a single WordPress site for a client is not an especially time-consuming task. WordPress’s intuitive, easy-to-use interface makes updating plugins and themes a simple process. …

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Make Your Projects More Predictable: How to Productize Web Development Services

Find out how the productized service model can help you identify and exploit your niche. Does your agency specialize in a few things it does particularly well? Or do your projects span a broad range of sizes, budgets, and technologies? If your average project sounds more like the latter, your work may be more unpredictable …

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Three Alternatives to Hiring New In-House Developers For Your Agency

Learn about the pros and cons of the three most popular options for increasing productivity. Growth management is a critical part of running any business. Plenty of companies have fallen apart (or suffered tremendous difficulties) because of unmanageable growth.  At first, the influx of new work is great – until you realize it’s too much …

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How to Work Smarter: The Systems-Oriented Approach for Digital Agencies

Systemize your processes with readymade standard operating procedure templates. Over the past few months, we’ve talked about the enormous value standard operating procedures (SOPs) offer to agency owners. We’ve even created and distributed free SOP templates to our users. Many of you have already started using them and reported back positive results. This is great …

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Implementing SOPs for WordPress: Choose a Stack and Stick With It!

Stack standardization allows WordPress professionals to streamline development. Use our SOP for Setting Up A Beaver Builder Website Using Astra theme And Ultimate Addons For Beaver Builder Click here to Download PDF Who is it for: Who is it for: WordPress team, WordPress management team, QA teamPrepared by: Darshan Outcomes: It will help in following …

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How to Manage Your Time Better and Earn More Leads

One solution can address two of the biggest problems agency owners typically have. Use our SOP Template For Managing Contractors. Click here to Download PDF Who is it for: Who is it for In Charge: Ketan. Follower: DarshanPrepared by: Ronik Outcomes: Achieve maximum results for SEO each month. To stay consistent in our efforts to …

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Implementing SOPs For Your Agency: How to Get Team Members Onboard

Standard operating procedures are only worthwhile if your team adopts them wholeheartedly. Use our SOP Template to Improve WP Care Plan Performance. Click here to Download PDF Who is it for: WordPress development team, WordPress leadership teamPrepared by: Ronik, Darshan Outcomes: Ensure WordPress sites of our clients are managed effectively. The speed, performance, and functionality …

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SOP Use Cases: Create a Standard Process for Publishing Blog Content

Content marketing is one of the areas where knowing how to make your own SOPs can lead to a competitive advantage. Use our SOP Template For Publishing Blog On Your Website. Click here to Download PDF   Who is it for: Sales, Marketing and Development teamPrepared by: Ketan Sabhachandani Outcomes: Ensures error-free publishing of Blogs …

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How to Create Standard Operating Procedures (SOPs) That Work

SOPs improve the quality and consistency of your products and services. Use Our SOP Template to Create Your Own SOPs Today Click here to Download PDF Who is it for: Names of people in the company this SOP is for to follow. (ex: WordPress team, WordPress management team, HR, Everyone in Team, PHP team, etc.)Prepared …

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Which of the 3 Best Ways to Build a WordPress Website is Right For You?

Find out which of the most popular WordPress development approaches is right for your project. “Should our company purchase a Premium WordPress theme, or have an agency create a custom theme specific to our business?” This is a question our sales team answers on every call. Agencies – and their customers – often want to …

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Use Our Standard Operating Procedures (SOP) Template to Improve WordPress Care Plan Performance

Managing multiple retainer agreements can quickly get complicated. Find out how to streamline website maintenance processes and get better results! Use our SOP Template to Improve WP Care Plan Performance. Click here to Download PDF Who is it for: WordPress development team, WordPress leadership teamPrepared by: Ronik, Darshan Outcomes: Ensure WordPress sites of our clients …

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The Pivot: What Can Your Agency Offer to Growing Industries Right Now?

Diversifying your client portfolio is one of the best resilience strategies your digital agency can pursue. The Coronavirus pandemic is ongoing, and its effects may well last into next year. That’s the opinion of Bill gates and a large number of epidemiology experts share. They believe that the “return to normalcy” cannot truly happen until …

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The Five Most Common Mistakes Digital Agencies Make In Their Coronavirus Response Strategy (And What You Can Do About Them)

Protect your business from some of the most common pitfalls agency owners can run into during the COVID-19 pandemic The global COVID-19 pandemic is a serious threat to the lives and livelihoods of millions of people around the world. It has already impacted nearly 2.5 million people directly and shows every sign of continuing for …

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Uncertainty for Digital Agency Owners: How to Navigate a Crisis

Changing your perspective mid-crisis can become a transformative move. We are living in uncertain times, and it’s natural to feel apprehensive about the future. People on every level of society, from ground-floor entry-level employees to the business and political leaders, are asking themselves unprecedented questions: What happens if I get sick? What if close friends …

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Make Sure Your Digital Agency Survives COVID-19: Adapt and Pivot

Taking action now can keep your agency afloat during the challenging times ahead.   COVID-19 is a human tragedy, above all else. It is impacting the lives of hundreds of thousands of people and threatens to continue doing so until a vaccine is available. For hundreds of millions of people around the world, it is …

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The Web Agency Owner’s Guide to Outsourcing

In the world of web development, there is an ongoing debate between outsourcing and in-house expansion. Both sides have excellent arguments to support their decisions, but the truth isn’t so simple. There is no one-size-fits-all solution for deciding between outsourcing and in-house work. On its own, the decision to outsource is not a business strategy. …

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Small Agencies: How to Calculate Your Hourly Rate

Making the move from working as a salaried employee to running your own web agency isn’t easy. Every step of the way presents unique challenges. As a freelancer or web agency owner, one of the first questions you will have to deal with is how to calculate your hourly rate. We’ve developed a free online hourly …

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Chatbots: Scalable, Automated Lead Generation for Web Agencies

How many questions does the average web development client ask before signing up for your services? Better yet, how many questions do you ask your clients before starting a web design project? The truth is there is a lot of information that has to travel back and forth between web developers and their clients before any money …

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Client Onboarding for Web Agencies: How to Improve the Process

Congratulations! A new client has just accepted your proposal. You’re ready to get to work. Or are you? It’s not like you can just immediately get started designing the client’s website from scratch or coding a new WordPress theme to meet their needs. First, you’ll need a signed contract from the client making the agreement …

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WordPress Plugin Development: Your Secret Sales Funnel

Late last year, I was invited to speak at a WordCamp event in Ahmedabad, where UnlimitedWP’s development team lives and works. My speech was focused on the opportunities that plugin developers have in the WordPress industry, and it proved to be a popular subject among web agency owners, so I’ve decided to dive into the subject …

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How to Choose Great Clients and Refuse Problematic Ones

One of the perks of being a freelancer or web agency owner is that you get to choose who you work with. If you have any reservations about working with a particular client, you are perfectly free to walk out the door and leave the project. But all freedom comes with responsibility. If you suddenly …

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How to Identify a Bad WordPress Project Before You Start It

WordPress projects are complex. They require a broad range of skills and a great deal of communication – on both the client and developer side – to go smoothly. For many of the world’s most experienced and successful web developers, identifying bad projects comes naturally. After spending more than a decade in the WordPress development …

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Good Project Management Starts At Customer Onboarding

Nobody wants to lose time in today’s fast-paced, hyper-connected business world. But losing data is even worse than losing time. Some web agency owners and B2B professionals in other industries try to rush things in order to improve the speed of business. The problem is that if you don’t take the right approach to speed …

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Managed Solutions: The Secret to Satisfying Your Customers

Web agencies are becoming increasingly specialized, and this is a good thing. But at the same time, their customers’ needs are getting broader and more generalized while requiring more and more expertise to properly fulfill. The average customer expects more from his or her web agency than ever before. Yet at the same time, web …

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The Most Common Mistake Web Agencies Make When Marketing Web Development Services

Web agencies occupy a unique space when it comes to marketing web development services. Simply putting a contact form on your web page isn’t enough – you have to attract clients to your services and spend time communicating with them to seal the deal. One of the ways successful web agencies do this is through inbound …

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How Accurately Are You Recording Your Non-Billable Hours?

Albert Einstein famously proved that time is the fourth dimension. But for web developers, there are two kinds of time – two separate dimensions that need to be taken into consideration. The first dimension of time is billable hours. The second is non-billable hours. Any service-oriented professional, from web developers to lawyers and beyond, need to be …

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Will My Website Break If I Upgrade to WordPress 5.0 Without Installing the Classic Editor Plugin?

If there is one major question surrounding the upcoming November 19th release of WordPress 5.0, it’s this: Will my website break if I upgrade to WordPress 5.0? It’s a valid, and very important question. WordPress 5.0 stands to fundamentally change many aspects of the WordPress experience and its underlying architecture. One of the biggest changes will be to the visual editor you use to create web pages …

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Gutenberg Compatibility for Web Developers: What’s Going to Change?

WordPress 5.0 is going to be a major milestone for web developers everywhere. The main reason why can be summed up in one word: Gutenberg. Gutenberg is the name of the new WordPress editor, which uses an innovative block-based system to create media-rich posts. This block-based system is intuitive and easy for new users to understand – which …

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WordPress 5.0 Beta 1 Release – Are You Ready for Gutenberg?

The day WordPress 5.0 becomes the web’s standard content management platform is coming closer. The day the Gutenberg editor becomes the number one visual editor for the majority of websites on the Internet is right around the corner. As of October 24th, 2018, WordPress released WordPress 5.0 Beta 1 – the first of its kind to include the Gutenberg editor as the default …

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Welcome to Gutenberg: Introducing the new WordPress Editor

The world of WordPress is about to get turned upside down. This isn’t a bad thing. Although it may cause some web developers to enter panic mode when dealing with the unfamiliar interface and compatibility issues, it will revolutionize the way writers create content. Part of the reason why is that content is really no longer limited to just …

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Avoid Scope Creep: Define Project Scope Early and Stick to It

Nobody likes revisions. Clients don’t like having to ask for them, web developers don’t like having to do them, and end-users don’t like having to wait for them to get done. But nevertheless, revisions are a fact of life for most web developers. Even the most professional developers often find themselves in the position of …

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What Customers Really Want: UX Design and Custom API Integration

One question drives the multi-billion-dollar digital marketing industry. What do customers really want? It’s a big question, and there are lots of different answers out there. Some of them are close enough to the truth to produce results. Others are way off the mark. Ultimately, predicting consumer behavior accurately is more important than creating a grand …

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How to Develop and Implement the Best Marketing Strategy for Web Agencies

What’s the one common element shared by every single successful brand on the planet, in every industry? It’s great marketing. You can offer customers the best products, the most in-demand services, or the cheapest, easiest solutions on the market. If customers don’t know about it, you’re out of luck. The thing is, great marketing means different things to different people. Its …

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How to Grow Your Business by White Labeling Web Services

For busy web agencies, meeting deadlines while offering consistently high-quality client experiences can be a daunting task. At any point, the need for revisions or for extra expertise on a project can throw your entire team off-balance. The primary way that agencies get around this issue is by hiring outsource partners to take care of …

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Take Massive Actions – Web Agency Success Is Made in Giant Steps

There are two general schools of thought for achieving success. The first approach to success is Slow and Steady. If you break down your major goals into small, manageable achievements, you will eventually reach them all. This approach is perfectly encapsulated by the ancient Chinese sage Lao Tzu, whose most famous quote is known throughout the entire …

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Collaborate with Web Agencies to Optimize Your Workflow and Offer More

Every small web agency wants to grow. But in order to grow, you need to be able to offer something that major agencies don’t, and be able to do it faster and more efficiently than they do. Unsurprisingly, this is very hard for web agency owners to do on their own. Just like in any …

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Client Feedback for Web Agencies – Earn Valuable User Insights for Free

Are your customers happy? If your business is doing well, you might think that the answer must be yes. Certainly, enough of your customers are happy to keep things running the way you’re used to. But that doesn’t mean they’re all happy with you, and it doesn’t mean there is no risk. In today’s hyper-connected world, a …

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The Web Agency Owner’s Guide to Time Management

Are you a web developer or an entrepreneur? Most web agency owners have to be a little bit of both. On one hand, you are ultimately responsible for the deliverables your agency produces. On the other, you also have to set policies, communicate with a team, attract new clients, and more. Managing even a small …

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Work Smarter, Not Harder – Why You Need to Qualify Your Web Agency Clients

In the world of web development and design, is it really possible to be everything for everyone? The answer is no. Even if you have the time and resources to accomplish any task for your clients, there are bound to be certain ones you do better, faster, and more efficiently than others. As a business owner, you …

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Top 10 Most Essential Tools for Web Agency Owners

The tools you use have a surprising amount of influence on the way you do work. Everyone, from police detectives to construction workers and web agency owners, relies heavily on their set of tools to achieve important goals. If you have the right tools, keeping your workflow streamlined and organized is no problem at all. …

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How to Find a Web Development Contractor to Partner With

While the benefits that freelancers and web development contractors offer are certainly valuable, a large number of web agencies do not actually succeed in their first attempt to outsource projects. This is because not all freelancers and white label web agencies are equally competent, equally capable, or equally professional. In order to have a successful …

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5 Things to Remember When Managing Web Subcontractors

There are plenty of reasons to hire a web subcontractor: Maybe your web agency is overwhelmed with work, and clients just keep piling it on. Maybe a client is asking for skills or expertise you don’t exactly have. Maybe you just don’t have an economically feasible way to complete a certain task by its deadline. …

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Why Coaching is Important For Web Agency Owners

Yes, but what do you actually do? That was the first (of many) questions that I asked my coach, and although I wasn’t totally sold on the answer, I decided to give him a shot. That decision would go on to change my life for the better – not just in a professional way, but on …

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How Code Automation Helps WordPress Agencies Save Time on Development

Customization is a key value for web agencies that specialize in WordPress. Every client wants their website to speak to their unique needs perfectly. Because of this, many WordPress agencies shy away from automation. The fear is that automation might prevent you from making a personal connection to your clients – for instance, by replacing carefully …

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Are You Ready to Charge Your Clients More?

What stops you from raising the price of your web development services? For most web agencies, raising prices seems like a tantalizing goal that is just out of reach. Many agency owners are worried about losing their existing clientele to more affordable competitors. This is a legitimate concern, but the fact is that if you …

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How to Protect Your Website from Web Accessibility Lawsuits

Do you develop accessible websites? You probably already know that brick-and-mortar businesses have to be accessible. This is why you see wheelchair access ramps built next to stairs outside shops and other helpful tools for people with difficulty hearing, seeing, and moving. But there is more to accessibility than providing physical access to the disabled …

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How to Get Higher Budget Projects with Paid Project Discovery

What if there is an easy, no-cost way for your web agency to get better, higher-paying projects consistently? Unlike marketing automation or other methods that require you to invest time and energy into giving your agency a more commanding market presence, this is something you can do today to improve the quality of the projects you take on. The …

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Five Rules for the Post-Project Discovery Phone Call

There is one phone call that is more sensitive than any other in the web development project timeline. That’s the post-project discovery call. This is the moment when you wrap up the last week or two of research and communication, put together a solid, foolproof plan for meeting your client’s needs, and give them an …

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What Is a Website Retainer Agreement and Why Should You Offer One to Your Clients?

Maintaining a steady flow of revenue is among the biggest problems web development agencies face. The typical business model is built on project-based revenue. All resources are dedicated to a major project with a single client at a time. The pause between finishing a big project and starting the next one can be threatening as …

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Process, Process, Process! Clear Processes are Half the Battle Won

Q. How often do you exceed the number of hours you quoted on a project? Unsurprisingly, this happens quite often. While web developers and agencies put a great deal of effort into building thorough road maps for project completion, getting everything done on-schedule and in-budget is something of a rarity in this industry. Whether the …

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The Importance of Project Discovery for Web Agencies

When’s the last time your client changed their mind mid-project? You’re in the middle of a project and the client calls to request changes. But we’re not talking about small design edits. We’re talking about complete, start-from-the-ground-up redesigns that force you to start negotiating for the extra man-hours you’ll inevitably spend. Like marketing expert Shaun Nestor says, …

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Why Web Agency Collaboration Produces Better Results?

Q. How many software engineers does it take to screw in a light bulb? A. None. That’s a hardware problem. This classic joke underlines the key problem web agencies often have. In today’s web development industry, clients may rely on multiple services and vendors to obtain the results they’re looking for. Yet nonetheless, developers often …

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Why Partner with a US-Based Outsourcing Agency

IT jobs are increasingly moving overseas – the combination of low wages and almost infinitely scalable services makes this a very attractive option for businesses both large and small. However, the disadvantages of working with an overseas outsource agency are well known. Cheap IT labor often fails to meet stringent quality expectations, and marketplace pressures typically …

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How Much Does Outsourcing Cost?

Outsourcing is becoming an increasingly popular way for web agencies and other service providers to maximize the quality and scalability of the work they do. It offers small businesses the ability to attract larger clients than they would otherwise be able to by offering full-service solutions, leveraging a larger workforce than they actually employ in-house. …

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How to Collaborate with Outsourcing Partners

It’s normal to feel a bit hesitant about collaborating with outsourcing partners. Although you know you are getting the most cost-efficient deal possible, you still have to make sure that you are organized and that lines of communication are open between you and your future partner. Once you have decided that collaborating with freelancers or project outsourcing companies represents the best value for …

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What to Look for When Outsourcing Web Projects

So you’re looking to save money and gain access to world-class talent by outsourcing web projects. Great choice! But the next question is – who should you hire? What should you look out for? Which agency offers the best value, offering top-quality work at excellent rates? Plenty of online marketing agencies outsource web development to third parties …

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Should I Hire an In-House Developer or Outsource Web Development?

Not sure whether to hire a full-time web developer or outsource web development to an agency? Discover the advantages and drawbacks in our comprehensive guide. As a small or mid-size web agency, you have a lot on your plate. Aside from running the core elements of your day-to-day business, you need to come up with …

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